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Revenue Management Glossary

An A-Z of everything Revenue Management

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Glossary A-Z

Forecast

A forecast is a very valuable tool for revenue managers and hoteliers, as it is ...

Market Segmentation

Market segmentation is firstly the acknowledgement that not all customers are th...

Pick-Up

Pick-up is an important metric which shows hoteliers the number of rooms that ha...

Return on Investment (ROI)

A metric to evaluate the quality of an investment, calculation: The owner’s inve...

Revenue Management

Revenue management is the practice of analyzing and predicting consumer demand t...

Revenue per Available Room (RevPAR)

Revenue Per Available Room (RevPAR) is perhaps the most reliable measure of succ...

Shadow Price

Shadow prices are the minimum acceptable price at which a hotel should sell a ro...

Actual Market Share (AMS)

Actual Market Share (AMS) is a metric that tracks how much business your propert...

Average Rate Index (ARI, ADR Index)

The Average Rate Index (ARI/ADR Index) is a metric used to compare your property...
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