Hotel Patagonia Sur

Hotel Patagonia Sur, located in the vibrant city of Cadiz, Spain, offers guests a warm and personalized experience inspired by the charm of the Patagonian region. For Nicolás López Alcalde, the hotel’s commercial manager, delivering unforgettable experiences while leveraging innovative technology has always been a top priority.
Hotel Patagonia Sur - Penthouse view
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Nicolás López Alcalde
“On a day-to-day basis, RoomPriceGenie optimizes our rates and saves me hours of work, allowing me to focus on developing new strategies.”

Nicolás López Alcalde

The Challenge

Before RoomPriceGenie, Hotel Patagonia Sur managed pricing manually through an external consultant. The process was labor-intensive, required significant internal oversight, and lacked the flexibility to respond swiftly to market fluctuations. Nicolás and his team needed a more efficient and versatile solution that they could control in-house.

The Trigger

Recognizing that their existing pricing approach was unsustainable and inefficient, Nicolás decided it was time for a change. Market volatility, the rise of OTAs, and the emergence of new digital competitors underscored the need for real-time rate optimization. Previously, adjusting prices could take up to two days, which was too slow to stay competitive. This realization pushed the team to adopt RoomPriceGenie.

The Solution

"Working with RoomPriceGenie has been a transformative experience. The system automatically adjusts our rates, ensuring they reflect current market conditions without constant intervention," said Nicolás. He appreciates how user-friendly the software is and its suitability for an independent hotel like theirs. With RoomPriceGenie, he can redirect his time from mundane pricing tasks to strategic planning while guests notice and appreciate the fair pricing aligned with quality.

The Result

Since implementing RoomPriceGenie, Hotel Patagonia Sur has saved at least 7 hours per week on pricing management. They’ve also seen a 5% increase in average room rates during high-demand periods and improved occupancy in peak seasons. Nicolás remarks, “These results have allowed us to consolidate a much more efficient and cost-effective pricing management.”

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