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The Noosa Apartments

Joe has spent 15 years in hospitality — a career built on welcoming guests and creating memorable holidays. Three years ago, he and his wife stepped into short-term letting, and just 14 months ago, they bought their first property in Noosa, only a short stroll from Hastings Street and Noosa Main Beach. Since taking over, they’ve doubled their business and become the only property in the area offering 1-, 2-, and 3-bedroom apartments across low, medium, and high price points — all with the warmth of an onsite reception.
The Noosa Apartments
Vlag van Australië
  • Australia
  • Minder dan 10 kamers
  • Resly
Joe Manning
“RoomPriceGenie heeft ons niet alleen elke week uren tijd bespaard. Het overtrof onze verwachtingen voor elke kamer.”

Joe Manning

De Uitdaging

Like many new managers, Joe started by basing prices on what previous owners expected as “average returns.” The property remained full, with 80–90% occupancy, and both guests and owners were happy. But after a few months, strange spikes started showing up: random dates where bookings came in $500–$1000 above the usual rate.

Het Triggermoment

Those spikes revealed a bigger truth: they were leaving serious revenue on the table. This reminded Joe of dynamic pricing models he’d heard about years earlier. After discovering that RoomPriceGenie integrated smoothly with their PMS, Resly, he jumped in. Setup was simple, and he pushed it live quickly, on a Friday afternoon. With winter lead times of 60–90 days, he expected to wait months before seeing any difference. He was right…and also very wrong.

De Oplossing

Joe and his wife didn’t need to overhaul anything as “the setup was straightforward with little adjustments so easy to make.” Within days, they started seeing bookings they didn’t think were possible:

- An apartment that used to net $280 suddenly sold for $450.
- Their penthouse, which used to struggle to get $550, started averaging $850 a night.

Het Resultaat

Within days, ADR climbed across the property. Within three months, their total revenue was 15–25% higher than the same time last year. And all of it happened while saving hours each week on pricing and giving their owners the returns they had always hoped for.

As Joe puts it: “RoomPriceGenie has taken a bazooka to what we thought was possible for any particular room to achieve.”

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