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Kreuz Bern

Kreuz Bern has been part of Bern's old town since 1895. Business travelers, city tourists, and conference guests find a hotel here that combines tradition with modern operations. Since 2021, Managing Director Roger Burkhardt and his team have relied on RoomPriceGenie for pricing. In 2024, a second layer was added: strategic consulting from hotel boost, RoomPriceGenie's local partner in Switzerland.
Kreuz Bern - Hotel Room showing two nicely made beds
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  • Switzerland
  • 51 to 100 rooms
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“In May and June we had two really good months. We no longer set prices once and hope. We react continuously, without it costing us time.”

Roger Burkhardt, Managing Director

The Challenge

RoomPriceGenie adjusts prices daily based on demand, so the team can focus on guests instead of spreadsheets. Over time, though, a different need emerged. The market grew more volatile, and Roger Burkhardt wanted to not just use the data from the system, but interpret it strategically — for yielding, positioning, the bigger picture. Day-to-day operations simply left no time for that. Not a technology problem, a capacity problem.

The Trigger

In early 2026, international booking patterns shifted almost overnight, triggered by developments in the Middle East. Kreuz Bern felt the impact on demand directly. RoomPriceGenie responded as reliably as ever. For Roger Burkhardt, it was clear: prices adjusted, but someone had to actively take on the strategic interpretation behind them. That required additional expertise in-house.

The Solution

RoomPriceGenie continues to handle daily price adjustments, around the clock, based on demand and booking dynamics. On the strategic level, hotel boost adds concrete advice on yielding, positioning, and market assessment. In April 2026, hotel boost and Kreuz Bern jointly adapted the pricing strategy to the changed market, based on the data RoomPriceGenie delivers every day. Two layers, one system: RoomPriceGenie provides the reliable foundation, hotel boost the strategic depth.

The Result

May and June 2026 went noticeably better for Kreuz Bern. "We had two very positive months," says Roger Burkhardt. More clarity in daily operations, more confidence in the pricing strategy, and the assurance that the system responds reliably even when the market shifts quickly. Roger Burkhardt's takeaway: RoomPriceGenie was the right decision from the start. With hotel boost by his side, he gets even more out of that foundation, adding external expertise and an outside perspective to the tool.

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