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Auberge Rucksack

Auberge Rucksack is a boutique hostel brand founded in 2007, with properties in Singapore, Melaka, and Siargao. Known for its prime locations, clean design, and strong guest experience, the brand attracts budget travelers and digital nomads from around the world.

As Head of Revenue, Javen Jiang oversees pricing strategy, OTA distribution, and forecasting across the portfolio. With more than seven years of experience in hospitality revenue management, his focus is on balancing smart pricing decisions with a great guest experience.
Auberge Rucksack
Drapeau de Singapour
  • Singapour
  • 10 à 25 pièces
  • Cloudbeds
Javen Jiang
“RoomPriceGenie helped us professionalize our revenue management and deliver more consistent, optimized results across markets.”

Javen Jiang - Head of Revenue

Le défi

As Rucksack Inn expanded across multiple markets, managing pricing manually became increasingly difficult. Daily rate shopping, competitor checks, and manual price adjustments across different platforms consumed significant time. At the same time, responding quickly to changing demand became harder to maintain consistently.

The result? Missed revenue opportunities—rates sometimes stayed too low during high-demand periods, and price corrections during slower periods were often delayed. It became clear that manual pricing was no longer scalable.

Le déclencheur

With operations growing across multiple locations, the team began searching for a dynamic pricing solution that could support their revenue strategy. After reviewing several options, RoomPriceGenie stood out for its simplicity, transparent pricing logic, and strong fit for hostels and small hotel groups. The platform was quick to implement, intuitive to use, and aligned well with their revenue philosophy—supporting decisions rather than replacing them.

La solution

RoomPriceGenie streamlined Rucksack Inn’s daily pricing workflow through a fast setup and flexible market-specific rules. Javen reviews pricing recommendations each day, adjusts guardrails when needed, and allows the system to handle routine rate updates automatically. This approach ensures consistency across properties while keeping full control over the pricing strategy.

With less time spent on manual updates, they can focus more on strategic revenue decisions, competitor analysis, and long-term planning.

Le résultat

Since implementing RoomPriceGenie, Rucksack Inn has seen measurable improvements across its portfolio:

- 30–40% less time spent on daily pricing and rate shopping
- 8–15% ADR uplift across properties
- RevPAR improvements, particularly during weekends and high-demand periods
- Faster reactions to market changes and fewer manual errors

The result is a more scalable and consistent approach to revenue management across multiple markets, while maintaining the flexibility and control they value.

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